WORK ⌨️
(some.)
cibc aventura credit card
integrated campaign(s) for the bank’s travel rewards card. print, digital, broadcast, social, radio… all your usual suspects. 2019 bronze effie award.
DEFINITY FINANCIAL
major brand campaign for one of Canada’s leading property and casualty insurers, following its $1.4 billion IPO in 2021, the largest Canadian IPO the year.
DIAGEO
smattering of campaigns across all channels, including experiential, for the various diageo family brands like Smirnoff, Guinness, and Tanqueray.
GREAT CANADIAN ENTERTAINMENT
branding, design, and collateral for the rebrand across GCE’s 12 gaming entertainment destinations & loyalty rewards program launch.
Kentucky fried chicken
campaigns for the holidays, one a bit freaky and one a little more festive.
MIELLE ORGANICS
“From One Queen to Another,” the haircare brand’s first ad campaign featuring basketball champion Angel Reese and CEO and Founder Monique Rodriguez.
NULO PET FOOD
“Fuel Incredible,” the pet nutrition brand’s first national campaign led by adoring pet parent and gold medalist Simone Biles, and her pair of French Bulldogs.
olg lotto max up close
music & brand platform developed in partnership with universal music canada. included strategy, content development and creation, fan experiences, paid media campaign, and artist curation & management.
THE POWER PLANT CONTEMPORARY ART GALLERY
built the marketing, communications, and social media strategic plan for Canada’s leading public contemporary art gallery.
scene card x universal music
new vertical of music/fan experiences and content for scene card members. included strategy, content development, paid media, artist curation, event production, and more.
SONNET INSURANCE
launched a new platform, “adulting made simple”, for the online insurance brand; included broadcast, digital, and social video.
SPOTIFY WRAPPED
that campaign everyone talks about at the end of the year (canada edition).
TORONTO SYMPHONY ORCHESTRA
branding, design system, and collateral for their inaugural fundraising gala, evening epic.
THE VEGA FOUNDATION
marketing, communications, and consulting for the private foundation, which supports and promotes artists through the production, presentation, and acquisition of new moving-image works.